Is there such a thing as the perfect resume cover letter? If yes, how would you know it?
All right, let’s look at what a good cover letter contains. It should be addressed to an employee in the company you are targeting; it should mention an opening in which you have interest; it calls out your qualifications for the opening; and it finishes with a next step such as, “I will call your office to schedule an interview.” If your resume cover letter does not include at a minimum these key components, it most likely will not get the job done.
Okay, it’s time to deal with the first challenge… to whom should the letter be sent? Okay, if the goal is the “perfect” resume cover letter, your cover letter should probably not be addressed, “To Whom It May Concern” or “Dear Hiring Manager”. It should be sent to a specific appropriate person in the organization. In the ideal situation, this will be the manager who will make the decision, the individual to whom the newly hired employee will report. Your Plan B is a key manager on the team or someone that will likely forward your resume on receipt to someone with decision-making authority for the position. Last but not least, you can send your resume and resume cover letter to a manager in the human resources department. This at a minimum will get your resume cover letter a brief reading before it gets passed on or dumped into the resume management system used by the company.
If you have a colleague employed at the company, see if you can’t get their permission to receive and forward on your application. Or, get a contact name and email address from them and ask if you can refer to their name in the email… “I received your email address from Jan Halloway, your Customer Services Manager.” An introduction like that can often get your resume cover letter read and sent on to the appropriate manager. You should not presume that you have no contacts at the company. Check out networking websites like LinkedIn or Plaxo which will let you search by employer. These sites will not only list current employees, but will tell you if an individual has previously worked at a firm. There may be a colleague you know well enough that left the firm on good terms that can share with you a name and let you use them as a reference.
In the absence of knowing someone at the company, how do you determine the name and email address of someone in the organization? This can be easily accomplished these days with the wealth of information available on the web. All it takes is to spend a little time on the organization’s website and an internet search engine like Google. You can most likely find the necessary information on the “about us”, “management team”, “contact us”, or “news” pages of the company’s website. All organizations have a pattern to the their email addresses (it’s usually something like firstname.lastname-at-company.com or firstinitial+lastname-at-company.com). Once you have the template used for email addresses and the name of your contact you can construct their probable email address with a certain amount of accuracy. You can have a little challenge with nicknames; often “Rebecca” will go by “becky” in her email address. Also, if this is an executive, sometimes the mail server will be configured to forward emails addressed to either address through. On the occasion you send an email and it is returned undeliverable, just try again with a different variation.
This should get your resume cover letter and resume in the door. In subsequent discussions we’ll talk about the things that should be in your resume cover letter so that your resume gets more than a few seconds of attention.
MyExecutiveCompass is an employment portal dedicated to helping job seekers differentiate themselves in today’s difficult market. Candidates can find approaches on how to deal with many job search challenges as well as cover letter templates and resume software to make the job search process more effective.
